Nuts! Southwest Airlines Crazy Recipe for Business and Personal Success. By Kevin Freiberg and Jackie Freiberg

Synopsis

Business book about Southwest airlines and what makes them so succesful

Key Takeaways

  1. Hire for attitude and train for skills
  2. Think small and act fast
  3. Ask questions and think results
  4. Colour outside the lines
  5. Leaders lead leaders
  6. Customers come second
  7. Employees come first
  8. Preserve what you value

Final Thoughts

The problem with business books is they can’t right down exactly what happens but they cant capture the essence and give it to the reader

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